Templates & guides

Things built for real go-to-market work, cleaned up and free to take. Templates, checklists, frameworks and guides. No form to fill in.

Guide

7 proven steps to choosing the right software for your team

The full selection process as a 15-page whitepaper. Ten criteria to define before you talk to a vendor, both comparison tables, the diligence checklist, and the one-page approval summary.

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Abstract brand form on a cyan field
Style guide

Technical writing style guide

A thin template style guide for product, technical and user-facing documentation: structure, templates, language standards and accessibility requirements a team can actually apply without a style council.

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